During the pandemic in 2020 WellMove was born with a single reformer and a big vision: to make home workouts feel like a gift to yourself, not a grind. We tested every product obsessively—rejecting anything complicated, clunky, or joyless—until we curated a collection that truly works with you, not against you.
Today, we’re a community of former skeptics, busy parents, creatives, and dreamers who’ve discovered that strength starts with self-kindness. Every product we offer—from our whisper-quiet Pilates machines to our buttery-soft yoga mats—is designed to help you:
Fall in love with movement (yes, really!)
Build consistency without willpower wars
See your body as capable, not something to “fix”
This isn’t just a store. It’s the anti-diet-culture, no-shame zone we wish we’d had years ago.
Join us. Let’s rewrite what fitness means—one joyful stretch at a time.

Linda Martin